Michael Demylle, auteur/autrice sur STREAMBOX

1 June 2026

YouTube video podcast illustration with data analysis, content creation and digital strategy in Belgium

1 June 2026

YouTube video podcast: a complete guide for businesses in Belgium

L’essentiel à retenir Le podcast vidéo entreprise est devenu l’un des leviers de visibilité les plus puissants pour les sociétés belges. En effet, en septembre 2024, 134 millions de podcasts ont été écoutés en France selon Médiamétrie, et la consommation en vidéo explose : YouTube a franchi le cap du milliard de spectateurs mensuels de […]

17 April 2026

17 April 2026

Every company is a medium: why corporate podcasts are now a must

The business world is undergoing a radical transformation. Today, every company is a media outlet in its own right. The corporate podcast is emerging as the most powerful communication tool of this decade. Indeed, giants such as OpenAI, Stripe and Andreessen Horowitz have realized that producing audio and video content is no longer an option […]

14 April 2026

YouTube: the essential strategic lever for your GEO strategy

Generative search engines have changed the rules of the digital game. Google SGE, ChatGPT, Copilot and Perplexity no longer list links: they synthesize answers. In this new context, your brand needs to be cited by AIs, not just well-positioned on Google. This is why a well-constructed YouTube GEO strategy has become a major competitive advantage. […]

8 April 2026

8 April 2026

State of marketing 2026: data from 1,500+ global marketers

Discover the trends, winning opportunities and challenges facing brands this year, with data from over 1,700 B2B and B2C marketers worldwide. We surveyed over 1,500 marketers from different sectors, regions and company sizes on what’s working, what’s changed and what’s keeping them up at night. The HubSpot State of Marketing report is an in-depth analysis […]

8 April 2026

8 April 2026

How to get sponsors for your podcast [2026].

Podcast sponsorships are an advertising tool for brands and an effective monetization strategy for podcasters. You have the freedom to choose the brands you want to promote. By partnering with brands you genuinely love, you can monetize your podcast while maintaining an authentic link with your listeners. This guide explains how sponsorship partnerships work and […]

7 April 2026

7 April 2026

Apple Video Podcasts: what’s in it for business?

In February 2026, Apple officially turned Apple Video Podcasts into a reality. The Cupertino-based firm introduced native video streaming into its application, powered by HTTP Live Streaming technology, the same technology that powers YouTube and Netflix. It’s a turning point: for the first time since the invention of the podcast, the world’s three biggest platforms […]

6 April 2026

Illustration of a podcaster working on a computer with financial indicators and coins symbolizing monetization and online revenues.

6 April 2026

Monetize your podcast: 7 effective strategies for generating revenue in 2026

You’ve launched your podcast, you’re publishing regularly, and your audience is starting to grow. Then comes the question every creator asks: can you monetize your podcast – and if so, where do you start? The answer is yes, and there are more ways than you might think. It’s just a question of choosing the right […]

10 January 2026

10 January 2026

90+ Interview questions for your podcasts [2026]

When I was preparing for my very first podcast interview, I kept thinking of three college acquaintances. We were close enough to be “Facebook friends”, but not close enough to have exchanged phone numbers. I wondered, “What will they think if they hear this episode?” Deep down, I thought I already knew. That they’d find […]

31 December 2025

31 December 2025

Top 10 podcast studios in Belgium

The Belgian podcast scene is booming, with studios now offering professional spaces for recording audio and video podcasts. Whether you’re a beginner or an experienced creator, choosing the right studio guarantees quality sound and a worry-free recording experience. Here’s our selection of the best podcast studios in Belgium. 1. Streambox – Brussels Streambox is one […]

23 October 2025

23 October 2025

How to get featured in the “New” section of Apple Podcasts

Why target the “What’s new” section? Appearing in the Apple Podcasts New Releases selection is one of the best ways to boost your visibility and attract new, qualified listeners. This section highlights the most creative and relevant podcasts of the moment, directly on the home page of the Apple Podcasts application. Apple recently published new […]